Sunday, June 24, 2012

Vice-President urges public to take part in UAE National Logo selection

In a post made on his twitter page, Shaikh Mohammad said that the brand logo will be used locally and abroad in all national promotional campaigns

Dubai: His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, urged public to participate in choosing a UAE National Brand logo from those uploaded on the UAE Prime Minister website (www.uaepm.ae).

The voting process begins on Sunday and ends on July 18, 2012. A total of five logos are available for the public to choose from.

In a post made on his twitter page, Shaikh Mohammad said that the brand logo will be used locally and abroad in all national promotional campaigns, projecting a unified UAE identity and highlight the uniqueness of the UAE.

Members of the public will be able to vote for one of the five logos uploaded on the Prime Minister?s website. The chosen logo will have variations that can be used in both Arabic and English.

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Shaikh Mohammad said that the usage of the logo will be a part of a strategic plan that is based on coordination between governmental and non-governmental bodies to use major events held both locally and abroad to spread and narrate the nation?s message and story to the world.

The brand logo will be different from emblems and logos used for official purposes as it will be used to promote the UAE as a unified federal entity with a global economic influence that holds prestigious political position, and enjoys a diverse local environment that attracts tourism, economic and cultural activities.
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